ignou-university-review-by-edigitaluniversity.com

IGNOU MBA In Marketing

(MBA In Marketing Management from IGNOU)

Home >> IGNOU MBA >> Marketing Management

IGNOU MBA with a marketing management is one of the most popular courses. Students who have completed a bachelor’s degree in any area can pursue the MBA in Marketing program. This course is available for a minimum of two years and a maximum of five years. After completing an MBA in Marketing from IGNOU, students are qualified to work in any organization’s marketing department.

Admission Open for the January, 2025 session for the notified programmes offered in ODL and Online modes on the Samarth Portal.
@OfficialIGNOU https://ignouadmission.samarth.edu.in (ODL) https://ignouiop.samarth.edu.in (Online mode) The last date is 31st March, 2025. Read more about the same here.

The admissions for IGNOU’s online and distance MBA programs for the January 2025 session has started. The last date of online & ODL MBA programme is 31st March 2025.

IGNOU ranked Number #1 in the “Open University” category in the 2024 NIRF India Ranking.

IGNOU has accredited with an A++ grade by the National Assessment and Accreditation Council (NAAC).

IGNOU MBA Marketing Course Overview

The Indira Gandhi National Open University (IGNOU) is a well-known institution recognised by the University Grants Commission-Distance Education Bureau (UGC-DEB). Because IGNOU is a government-funded institution, the academic fees for its programs are reasonable. IGNOU provides study materials for MBA in Marketing management course in both hardcopy and electronic format. The curriculum and study materials for all programs are developed by IGNOU’s qualified faculty and adhere to UGC requirements.  As a result, it is well-known around the world, not only in India.

  • Only students who have earned a bachelor’s degree with a minimum of 55% from a recognized university are eligible to apply.
  • The Online MBA in Marketing program is structured into four semesters, with each semester lasting six months.
  • The Online and Distance MBA in Marketing program prepares students for careers such as marketing manager, brand manager, asset manager, corporate sales, media planner, media strategist, and online marketing.
  • IGNOU does not have an upper age limit for admission to its Online MBA in Marketing program.
Advance your career with the flexibility of IGNOU’s Online & Distance MBA!
Online MBA from IGNOU IGNOU Distance MBA

Build the Right Skills & Shape Your Future from Our Unbiased Career Counselling. Choose the right path and Get 100 % Unbiased Career Advice.

Get Online MBA Admission Help 2025 & More Information

IGNOU MBA Marketing Duration & Eligibility

Eligibility to be considered for admission to the MBA Marketing program from IGNOU, students must pass all of their bachelor’s degree examinations in any subject. Additionally, students passed Bachelor Degree of Minimum 3 years duration with at least 50% marks (45% in case of candidates belonging to reserved category) in their graduation and hold a degree from a recognized university to be eligible for the program.

The minimum duration of this program is 2 years and the maximum duration is 5 years. IGNOU enables working professionals to continue their education while maintaining their current employment. As a result, IGNOU provides an additional year to finish the MBA programme, which is generally completed in two years. The program at IGNOU is suitable for students who desire to continue their education while working due to its flexibility and cost. The IGNOU curriculum supports students in acquiring advanced levels of management knowledge, ultimately producing the most knowledgeable managers and entrepreneurs. Students who are employed professionals are likewise exposed to practical situations.

Get detailed insights on eligibility criteria, admission requirements, and qualifications needed. 👉 Click here for IGNOU MBA Eligibility!

Ranking & Approvals

UGC Logo-edigitaluniversity.com

UCG Entitled

Recognized by the University Grants Commission

aicte-logo

AICTE Approved

Approved by the All India Council for Technical Education

wes

WES Accredited

World Education System

naac A++

NAAC A++ Accredited

Accredited by the National Assessment and Accreditation Council

mhrd

MHRD Approved

Ministry of Human Resource Development

aiu-logo

AIU Approved

Recognized by the Association of Indian Universities

Other Popular IGNOU MBA Specializations

This Master of Business Administration (MBA) elective in General Management acquires in-depth knowledge and practical skills to prepare you with strategic thinking, creative problem-solving, and efficient work management skills, which are top priority in a business environment. The job roles in this specialization are; General Manager, Project Manager, Business Development Manager, Product Manager, Human Resources Manager, etc.

This Master of Business Administration (MBA) elective in Banking and Finance acquire in-depth knowledge and practical skills to prepare you with Analytic reasoning, accounting, bank management, communication, risk management, financial management, data management, which are top priority in a business environment for banking and finance. The job roles in this specialization are; Accounts Assistant, Investment Assistant, Cashier , Assistant Business Consultant, Senior Business Analyst, Senior Associate – Investment Banking, etc.

An Online MBA program offers the advantage of self-paced learning. Whether you need to revisit a challenging topic or fast-track a module you find particularly interesting, you can progress at your own speed. This personalized ensures that you grasp concepts fully before moving on to the next topic, resulting in a deeper understanding of the material. With recorded lectures, interactive assignments, and collaborative projects, you can engage with the content in a way that fits your unique learning style and pace.

This Master of Business Administration (MBA) elective in Agribusiness acquire in-depth knowledge and practical skills to prepares you with Rural & Agricultural Marketing, Operations and Supply Chain Management, Financial Management, Strategic Corporate Communication, Managerial Economics, which are top priority in a business environment for agribusiness management. The job roles in this specialization are; Agribusiness Manager, Agricultural Consultant, Supply Chain Manager, Marketing Manager for Agricultural Products, etc.

This Master of Business Administration (MBA) elective in Construction Management acquire in-depth knowledge and practical skills to prepares you with Communication, Financial Management, Negotiation, Organization, Project planning, Risk management, Industry knowledge, Project management, Technology, which are top priority in a business environment for construction management. The job roles in this specialization are; Construction Manager, Project manager, Sustainability Consultant, General contractor, Construction engineering, Construction Estimator, Facility management, Business development, Consultancies, Contract Estimator, Field Engineer, Manager Quality Assurance, Project Engineer, Project Scheduler, etc.

This Master of Business Administration (MBA) elective in Financial Management acquire in-depth knowledge and practical skills to prepares you with Analytic reasoning, Problem solving, Leadership, Adaptability, Attention to detail, Budgeting and forecasting, Financial accounting, Cash flow management, Compliance, Risk management, Decision-making, Financial analysis, Technology, Corporate finance, Investment management, which are top priority in a business environment for financial management. The job roles in this specialization are; Financial Analyst, Relationship Manager, Accounting Manager, Business Analyst, Finance Manager, Chief Financial Officer, Financial Consultant, Operations Manager, Bank Manager, Equity Research Analyst , etc.

This Master of Business Administration (MBA) elective in Hospital and Healthcare Management acquire in-depth knowledge and practical skills to prepares you with Communication, Analytical skills, Financial Management, Leadership, Strategic planning, Critical thinking, Management skills, Project management Technical skills, which are top priority in a business environment for healthcare and hospital management. The job roles in this specialization are; Hospital Administrator, Healthcare Consultants, Health Informatics Manager, Health Services Manager, Pharmaceutical Project Manager, Medical Practice Manager, Policy Analyst, Healthcare Marketing Manager, Healthcare Entrepreneurs, etc.

This Master of Business Administration (MBA) elective in Human Resource Management acquire in-depth knowledge and practical skills to prepares you with Leadership, Communication, HRIS, Recruitment, Training and development, Skills management, Strategic thinking, Interpersonal communication, Compensation, which are top priority in a business environment for human resource management. The job roles in this specialization are; Employee Relations Manager, Human Resources Manager Technical Recruiter, Director Of Hr Training And Development, Consultant, HR Generalist, Compensation Manager, Human resource development, Talent Acquisition Manager, etc.

This Master of Business Administration (MBA) elective in Logistics & Supply Chain Management acquire in-depth knowledge and practical skills to prepares you with Analytical Skills, Risk Management, Communication Skills, Relationship Skills, Information System and Technology Aptitude, which are top priority in a business environment for logistics and supply chain management. The job roles in this specialization are; Logistics Manager, Purchasing Manager, Supply Chain Coordinator, Warehouse Manager, Demand Planning Manager, Inventory management, Operations Executive, Operations Manager, Procurement Director, etc.

This Master of Business Administration (MBA) elective in Operations Management acquire in-depth knowledge and practical skills to prepares you with Communication, Leadership, Analytic reasoning, Organizational skills, Project management, Supply chain management, Problem solving, Time management, Strategic planning, which are top priority in a business environment for operations management. The job roles in this specialization are; Operations manager, Quality assurance manager, Administrative services manager, Supply chain manager, Executive director, Procurement manager, Operations consultant, Director of operations, etc.

Sample Degree of IGNOU MBA Program

The IGNOU MBA in Marketing Management is a 2-year program covering key subjects of marketing and business management, including Marketing Strategies, Consumer Behavior, Brand Management, Digital Marketing, Market Research, Sales Management, Business Environment, and more.

Job Roles After MBA In Marketing Management

ENTRY LEVEL

– Marketing Executive
– Sales Executive
– Digital Marketing Associate
– Brand Executive
– Market Research Analyst
– Business Development Executive

MID LEVEL

– Marketing Manager
– Sales Manager
– Digital Marketing Manager
– Brand Manager
– Product Manager
– Market Research Manager

ADVANCED LEVEL

– Chief Marketing Officer (CMO)
– Vice President (VP) of Marketing
– Director of Marketing
– Head of Digital Marketing
– Global Marketing Manager
– Strategic Marketing Consultant

IGNOU MBA Marketing Curriculum (Syllabus/Subjects)

IGNOU is well-known around the world for its revolutionary curriculum structure, which provides high-quality education to working professionals and remote learners. IGNOU’s MBA for Working Professionals in Marketing Syllabus is designed to deliver thorough information and aptitudes in each academic subject. Each semester’s syllabus changes, and complete syllabi are available in the prospectus’s syllabus section.

The syllabus for this course was developed in consultation with industry experts to ensure that students acquire information and skills that are current in the business. Several of the Online and distance MBA in Marketing’s key disciplines include Marketing for Managers, Consumer Behavior, Sales Management, and International Marketing. Below is the syllabus for the IGNOU MBA course, including all elective and specialization programs.

Get detailed insights on the syllabus, course structure, and key subjects covered. 👉 Click here for IGNOU MBA Syllabus!

IGNOU MBA In Marketing Management Course Curriculum

24 months | 4 semesters | 15-20 hours/week | 112 credits

Subject (7 Courses)

Credits

Management Functions and Organisational Processes (MMPC-001)

Credits: 4

Human Resource Management (MMPC-002)

Credits: 4

Business Environment (MMPC-003)

Credits: 4

Accounting for Managers (MMPC-004)

Credits: 4

Quantitative Analysis for Managerial Applications (MMPC-005)

Credits: 4

Marketing Management (MMPC-006)

Credits: 4

Business Communication (MMPC-007)

Credits: 4

Subject (7 Courses)

Credits

Information Systems for Managers (MMPC-008)

Credits: 4

Management of Machines and Materials (MMPC-009)

Credits: 4

Managerial Economics (MMPC-010)

Credits: 4

Social Processes and Behavioural Issues (MMPC-011)

Credits: 4

Strategic Management (MMPC-012)

Credits: 4

Business Laws (MMPC-013)

Credits: 4

Financial Management (MMPC-014)

Credits: 4

Core Subject (7 Courses)

Credits

Research Methodology for Management Decisions (MMPC-015)

Credits: 4

International Business Management (MMPC-016)

Credits: 4

Project Course (Equivalent to 2 Courses) (MMPC-001) and Four courses from any one of the specialization

Credits: 4

Core Subject (7 Courses)

Credits

Advanced Strategic Management (MMPC-017)

Credits: 4

Entrepreneurship (MMPC-018)

Credits: 4

Total Quality Management (MMPC-019)

Credits: 4

Business Ethics and CSR (MMPC-020) and Three courses from any one of the specialization

Credits: 4

Learning Method (IGNOU MBA Marketing LMS)

The IGNOU Online Learning Management System (LMS) is a user-friendly platform designed to enhance the online learning experience for students and working professionals. You can get access to online course materials of MBA Marketing programme that include video lectures, assignments, and other resources in a structured and interactive manner. The IGNOU MBA online LMS is regularly updated to provide students with a seamless and enriching learning experience. Here is the official link; https://lms.ignouonline.ac.in/

E-books Study Material
E-books & Study Material

View and download study materials, attend virtual classes, and watch pre-recorded lectures.

Live Interactive Sessions
Live Interactive Sessions

Participate in MBA course online discussion forums, interact with peers, and get support from faculty.

Project & Assignment
Project & Assignment

Upload assignments of MBA programs and track submission deadlines easily.

Learning Managment
Learning Managment

The LMS is accessible anytime, anywhere, ensuring flexibility for working professionals and remote learners.

Top Studies Center
Top Studies Center

These centers offer hands-on sessions, guidance and counseling, workshops, access to library resources, examinations, and additional support.

Worldwide Reach
Worldwide Reach

Currently, the University operates in 88 countries through various agreements and projects, with 25 Overseas Study Centres (OSCs) located across 15 different countries.

IGNOU MBA In Marketing Fees Structure & scholarships

IGNOU is well-known for its inexpensive MBA programs, with a total academic price of Rs. 64000/- for an Online MBA in Marketing. MBA programs are often rather expensive, especially if you attend a reputable college. However, you can earn an Online MBA in any specialization, including marketing, for such little tuition. However, the university has its own admissions standards for Online MBA in Marketing programs. The IGNOU MBA in Marketing course fees are â‚ą 15,500/- per semester for 1st, 2nd and 4th semester and â‚ą 17,500/- for 3rd semester (3rd semester has an 8-credit project), making it a highly affordable option compared to similar programs offered by other online universities, while still providing quality education and flexibility for students. Explore the affordable and flexible fee structure for the IGNOU Distance MBA program.

Get detailed insights on tuition fees, payment options, and other charges. 👉 Click here for IGNOU Distance MBA Fees Structure!

Registration Fee 300/- Rupees
Course Fee Semester wise Rs.15,500/- per semester for 1st, 2nd and 4th semester
Rs.17,500/- for 3rd semester (3rd semester has an 8-credit project)
Total course Fees Rs. 64000/-
Examination Fee 200- Per Subject

Top 5 Online MBA Universities Fees Comparision

University MBA Course Fee Approvals and Accreditations
Amity University Online 49,750/- Semester UGC | NIRF | AICTE | QS World Ranking
Manipal University Online 43,700/- Semester UGC-entitled | NAAC A+
LPU University Online 45,000/- Semester UGC | NAAC A++ | NIRF | AICTE
DY Patil University Pune, Online 47,350/- Semester NAAC A++ | UGC
Jain University Online 49,000/- Semester UGC | NAAC A++ | NIRF | AICTE | QS World Ranking

IGNOU MBA In Marketing Management Admission Process (How to Apply?)

Students interested in applying for admission to IGNOU’s Online MBA in Marketing program should complete the online application form. There is no entrance exam required for IGNOU MBA in Marketing management program. Students will pay their academic fees using any of the digital payment methods provided on the IGNOU official website (https://ignouadmission.samarth.edu.in/). Before applying for a remote MBA degree, candidates are urged to review IGNOU’s management prospectus.

The admission process for the IGNOU MBA Marketing programs can be completed entirely online. The procedure is extremely easy. You just have to go to the correct official website of the university (https://ignouadmission.samarth.edu.in/) where you are taking admission. There, you have to fill up the application form for the course you wish to pursue, upload the required documents, pay the registration fees (if mentioned), and then submit the form. The university will verify your application and documents and will then revert with your admission status.

Get detailed insights on the admission procedure, application process, and important guidelines. 👉 Click here for IGNOU MBA Admission Procedure!

January Admission Session 2025 Started

The last date to apply IGNOU MBA Marketing program is 31st March, 2025. To apply for the IGNOU MBA course for the January 2025 session, Follow these below steps:

Visit the official website of IGNOU admission portal: ignouadmission.samarth.edu.in. Fill in your basic, education & work experience-related details and pay the application fee to register.

Pay the admission fee for the first semester/year or full program.

Upload supporting documents & submit your application.

The university will evaluate your documents to confirm your admission.

Why Choose IGNOU MBA In Marketing Management?

Indira Gandhi National Open University, abbreviated as IGNOU, is one of the oldest and most prestigious distance education institutions in the world. IGNOU is a central university that was formed in 1985 following the passage of the Indira Gandhi National Open University Act 1985 by the Indian parliament.  The institution has over 4 million students nationwide and claims to be the world’s largest online university with over 227 online learning courses. The university includes 21 schools of studies, and one of the most popular is distance MBA, which IGNOU provides in a variety of distinct topic specialities.

As IGNOU is an open university, it provides courses via online & distance program. IGNOU’s goal in offering a Online and distance MBA in Marketing is to educate marketing enthusiasts about all aspects of marketing strategy, customer behavior, and other topics. IGNOU’s mission is to assist both recent graduates and working professionals in obtaining a valuable management degree without attending college.

Detailed Program Description…

1) System for Managing Learning  – As IGNOU is an open university, it provides courses via online and distance education. As a result, it provides self-study materials to assist students in studying remotely, and the learning materials are available in both paper and electronic formats. As students may have physical copies of books delivered to their addresses and there are mobile applications for e-learning such as the IGNOU e-content app.

Delivery System for Study/Learning Materials – IGNOU delivers learning material and a teacher support system via these specified methods:

a) Printed Study Materials: The Online & distance MBA Marketing study materials will be mailed to the address provided at the time of admission. Students must pay an additional fee to obtain printed study materials or books, although this is entirely optional. Students also have the option of e-learning using IGNOU’s mobile applications. If you are unable to acquire physical study materials, you can access online resources through IGNOU’s mobile applications.

b) Counseling Sessions: On weekends, students get counseling sessions. These sessions are available to students enrolled in all programs. There are about six therapy sessions scheduled on weekends at each facility for each subject.

c) Audio and Visual Lectures: Online and distance education has made significant strides throughout the years, as has IGNOU. IGNOU offers a variety of interactive sessions for learners on a variety of platforms, including the following:

  • Broadcast on DD1 and All India Radio
  • Lectures are being shown in Study Centers
  • Purchasable recordings
  • Lectures delivered live using sites such as SWAYAM, etc.

IGNOU provides a range of interactive sessions in cooperation with All India Radio and Phone-In Programs. GyanDarshan Broadcast, GyanVani, and eGyanKosh (https://egyankosh.ac.in/) are used to offer lectures and course-related information.

2) Evaluations – The following are the methods in which IGNOU evaluates its students:

a) Tasks – IGNOU requires assignments from all students enrolled in any programme, and students must submit them by the due date to be eligible to sit for the term-end test. Students may access assignments for any course on IGNOU’s official website, along with the due date. IGNOU assigns a 30% weightage to these tasks, and students are responsible for staying informed about all aspects of the same. Students may submit assignments electronically or in person at their regional center.

b) Examinations – If you pursue the MBA in Marketing Management course from IGNOU, then the theory exams are held offline or can be online via online proctoring software but the practical exams are conducted offline, so the students have to visit the regional center once every semester. IGNOU conducts exams twice a year, in January and December. Each semester’s tests are worth 70% of the grade, and if a student does not get a passing grade, he or she may retake the tests over the course’s length. 

3) IGNOU MBA Marketing Previous Year Question Paper – Prepare better for the upcoming IGNOU MBA Marketing exams with our collection of previous year question papers. Solving these papers is a proven strategy to understand the exam pattern, question types, difficulty level, and improve your scores. I you are Looking for IGNOU MBA Marketing question papers previous year? You’re in the right place! Download the PDFs for free here.

4) Placement Cell – IGNOU’s MBA program is one of those that need campus placements, which is why the institution maintains its own Campus Placement Cell. The cell was founded in 2005 and currently hosts a variety of job fairs and placement drives at the regional headquarters. IGNOU’s Campus Placement Cell (CPC) has also been expanding its activities in recent years.

Regional CentreStudy Centre
HYDERABAD0100: IGNOU REGIONAL CENTRE HYDERABAD LSC Code 0100
KARNAL1000: IGNOU REGIONAL CENTRE KARNAL LSC Code 1000
SHIMLA1100: IGNOU REGIONAL CENTRE SHIMLA LSC Code 1100
JAMMU1200: IGNOU REGIONAL CENTRE JAMMU LSC Code 1200
BANGALORE1300: IGNOU REGIONAL CENTRE BANGALORE LSC Code 1300
BHOPAL1500: IGNOU REGIONAL CENTRE BHOPAL LSC Code 1500
PUNE1600: IGNOU REGIONAL CENTRE PUNE LSC Code 1600
IMPHAL1700: IGNOU REGIONAL CENTRE IMPHAL LSC Code 1700
SHILLONG1800: IGNOU REGIONAL CENTRE SHILLONG LSC Code 1800
AIZWAL1900: IGNOU REGIONAL CENTRE AIZWAL LSC Code 1900
PORT BLAIR0200: IGNOU REGIONAL CENTRE PORT BLAIR LSC Code 0200
KOHIMA2000: IGNOU REGIONAL CENTRE KOHIMA LSC Code 2000
BHUBANESHWAR2100: IGNOU REGIONAL CENTRE BHUBANESHWAR LSC Code 2100
KHANNA2200: IGNOU REGIONAL CENTRE KHANNA LSC Code 2200
JAIPUR2300: IGNOU REGIONAL CENTRE JAIPUR LSC Code 2300
GANGTOK2400: IGNOU REGIONAL CENTRE GANGTOK LSC Code 2400
CHENNAI2500: Regional Centre Chennai LSC Code 2500
AGARTALA2600: Regional Centre Agartala LSC Code 2600
LUCKNOW2700: IGNOU REGIONAL CENTRE LUCKNOW (2700)
KOLKATA2800: IGNOU REGIONAL CENTRE KOLKATA LSC CODE 2800
DELHI 22900: IGNOU REGIONAL CENTRE DELHI2 LSC CODE 2900
ITANAGAR0300: IGNOU REGIONAL CENTRE ITANAGAR LSC Code 0300
SRINAGAR3000: IGNOU REGIONAL CENTRE SRINAGAR LSC Code 3000
DEHRADUN3100: IGNOU REGIONAL CENTRE DEHRADUN LSC CODE 3100
RANCHI3200: IGNOU REGIONAL CENTRE RANCHI LSC Code 3200
VIJAYAWADA3300: IGNOU REGIONAL CENTRE VIJAYAWADA LSC Code 3300
RAIPUR3500: IGNOU REGIONAL CENTRE RAIPUR LSC Code 3500
NAGPUR3600: IGNOU REGIONAL CENTRE NAGPUR LSC Code 3600
JORHAT3700: IGNOU REGIONAL CENTRE JORHAT LSC Code 3700
DELHI 3 Naraina38039: IGNOU REGIONAL CENTRE DELHI3 LSC Code 38039
NOIDA3900: IGNOU REGIONAL CENTRE NOIDA LSC Code 3900
GUWAHATI0400: Regional Centre Guwahati LSC Code 0400
TRIVANDRUM4000: IGNOU REGIONAL CENTRE TRIVANDRUM LSC Code 4000
JABALPUR4100: IGNOU REGIONAL CENTRE JABALPUR LSC Code 4100
RAJKOT4200: IGNOU REGIONAL CENTRE RAJKOT LSC Code 4200
MADURAI43015: IGNOU REGIONAL CENTRE (43015)
KORAPUT4400: IGNOU REGIONAL CENTRE KORAPUT LSC Code 4400
SILIGURI4500: IGNOU REGIONAL CENTRE SILIGURI LSC Code 4500
DARBHANGA4600: IGNOU REGIONAL CENTRE DARBHANGA LSC CODE 4600
ALIGARH4700: Regional Centre Aligarh LSC Code 4700
VARANASI4800: IGNOU REGIONAL CENTRE VARANASI LSC Code 4800
MUMBAI4900: IGNOU REGIONAL CENTRE MUMBAI LSC Code 4900
PATNA0500: IGNOU REGIONAL CENTRE PATNA LSC Code 0500
RAGHUNATHGANJ5000: IGNOU REGIONAL CENTRE RAGHUNATHGANJ LSC Code 5000
CHANDIGARH0600: IGNOU REGIONAL CENTRE CHANDIGARH LSC Code 0600
DELHI 1 (MOHAN ESTATE (SOUTH DELHI))0700: IGNOU REGIONAL CENTRE DELHI1 LSC CODE 0700
PANAJI0800: IGNOU REGIONAL CENTRE PANAJI LSC Code 0800
BHAGALPUR8200: Regional Centre Bhagalpur LSC Code 8200
VATAKARA8300: IGNOU REGIONAL CENTRE VATAKARA LSC Code 8300
VISHAKHAPATNAM8400: IGNOU REGIONAL CENTRE VISAKHAPATNAM LSC Code 8400
BIJAPUR8500: Regional Centre Bijapur LSC Code 8500
SAHARSA8600: IGNOU REGIONAL CENTRE SAHARSA LSC CODE 8600
DEOGHAR8700: IGNOU REGIONAL CENTRE DEOGHAR LSC Code 8700
JODHPUR8800: IGNOU REGIONAL CENTRE JODHPUR LSC Code 8800
AHMEDABAD0900: IGNOU REGIONAL CENTRE AHMEDABAD LSC Code 0900

UGC DEB Official Website – 1 Link here 

NIRF India Ranking IGNOU PDF- 2 Link here 

India Rankings 2024: Open University- 3 Link here 

NAAC Official Website- 4 Link here 

IGNOU eGyanKosh- 5 Link here 

IGNOU Gyandarshan- 6 Link here 

IGNOU e-Content- 7 Link here 

Swayam Free Online Education- 8 Link here

Are you ready to take the next step in your career ?

Frequently Asked Question About IGNOU MBA In Marketing

The lowest period of time is two years, while the longest period is five years.

Yes, you may submit your assignments online using IGNOU’s official website.

Yes, you must pay an additional fee to obtain printed study materials, which the institution will deliver to your home.

Yes, by visiting the IGNOU website, you may pay your academic fees online.

The total fee for IGNOU’s MBA in Marketing Management is INR 64,000/-.

The syllabus covers core marketing and business management subjects, including: Marketing Strategies, Consumer Behavior, Brand Management, Digital Marketing, Market Research, Sales and Distribution Management, Business Environment and more.

Eligibility requirements include: A bachelor’s degree with at least 50% marks (45% for reserved categories) with No age restrictions.

Yes, an IGNOU MBA holds value as it is recognized by the University Grants Commission (UGC-DEB). It is beneficial for working professionals and students seeking a flexible, affordable, and accredited MBA program. Many graduates use it for career growth, government jobs, and higher studies.

Yes, an MBA in Marketing is worth it, especially for those looking to build careers in sales, brand management, digital marketing, market research, and business development. It offers vast career opportunities, high earning potential, and leadership roles in various industries.

IGNOU does not offer a dedicated MBA in Digital Marketing, but its MBA in Marketing Management includes digital marketing as a subject.