
IGNOU BBA In Advertising and Branding
(Online Bachelor of Business Administration In Advertising and Branding from IGNOU)
The course of advertising and branding is one of the best programs out there at the UG and PG levels. If you are searching for the best program with a flexible learning structure, then online BBA in Advertising and Branding is the best course for you. The program duration is three years with 6 semesters. The program can be completed in a total of 6 years as the flexibility is provided by the university. Candidates can easily get more information related to the program using the official webpage of the university. The course also provides many career options after completing the program. One can easily grab top-class job options like Advertising manager, Branding executive or brand and product supervisor etc.
- DURATION: 3 years (36 months)
- Fees Semester-wise: INR 5,000/- Per Semester
- Total Fees: INR 30,000/-
- Last date of admission: 31st August, 2025
This information is provided for audience reference only. Please visit the official IGNOU website https://ignou.ac.in/ for the most accurate and updated details.
Admission Open for the July, 2025 session for the notified programmes offered in ODL and Online modes on the Samarth Portal.
@OfficialIGNOU https://ignouadmission.samarth.edu.in (ODL) https://ignouiop.samarth.edu.in (Online mode) The last date to apply is August 31st, 2025. Read more about the same here.
The admissions for IGNOU’s online and distance BBA programs for the July 2025 registration session has started and The last date to apply for the online and ODL BBA programme is 31st August, 2025.
IGNOU ranked Number #1 in the “Open University” category in the 2024 NIRF India Ranking.
IGNOU has accredited with an A++ grade by the National Assessment and Accreditation Council (NAAC).
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IGNOU BBA In Advertising and Branding Course Overview
No, the Indira Gandhi National Open University doesn’t provide the specialization of advertising and branding. Students can take admitted to this institution for other programs under UG and PG levels. There are various other courses that are run by many institutions in the country. One can check the course curriculum and other details using the webpage of university. There are various students who used to compare online universities. It’s a great thing to get into the right university and institution at an affordable fee and cost.
Here are some highlights of IGNOU BBA In Advertising and Branding
– The course of Online BBA in Advertising and Branding gives good exposure to branding and product advertising for good business.
– The program can be completed in a total of 6 semesters in three years or program duration.
– Students should have completed 10+2 from a good schooling board to taking admission to the program.
– LMS facility is provided in the course of online BBA in Advertising and Branding.
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IGNOU BBA In Advertising and Branding Duration & Eligibility
Eligibility (10+2 or its equivalent): The basic eligibility criteria for taking admission to the program of Online BBA in Advertising and Branding is intermediate passed (10+2) from a good school. Candidates should know the basic eligibility criteria of the program using the eligibility section of the university.
Duration (2 to 5 years): The duration of the course is three years with 6 different semesters. Students can easily manage their studies if they are aware of the complete course duration. Candidates should know various things right using the brochure of the program.
Get detailed insights on eligibility criteria, admission requirements, and qualifications needed. Click here for IGNOU BBA Eligibility!
Ranking & Approvals

UCG Entitled
Recognized by the University Grants Commission

AICTE Approved
Approved by the All India Council for Technical Education

WES Accredited
World Education System

NAAC A++ Accredited
Accredited by the National Assessment and Accreditation Council

MHRD Approved
Ministry of Human Resource Development

AIU Approved
Recognized by the Association of Indian Universities
Other Popular IGNOU BBA Specializations
Sample Degree of IGNOU BBA Program

Job Roles After BBA In Advertising and Branding
ENTRY LEVEL
– Brand Executive
– Advertising Coordinator
– Marketing & Promotions Assistant
– Junior Copywriter
– Client Servicing Executive
– Media Planning Assistant
– Social Media Executive
– Account Executive (Advertising Agency)
– Graphic Design Assistant (Branding Focus)
– Market Research Analyst (Brand Focus)
MID LEVEL
– Brand Manager
– Advertising Account Manager
– Media Planner
– Creative Strategist
– Marketing Communications Manager
– Content & Campaign Manager
– Digital Brand Manager
– Senior Copywriter
– Art Director
– Client Strategy Manager
ADVANCED LEVEL
– Head of Brand
– Advertising Director
– Brand Strategy Director
– Creative Director
– Director of Marketing Communications
– VP – Brand & Advertising
– Chief Brand Officer (CBO)
– Chief Marketing Officer (CMO)
– Director – Integrated Marketing
– Global Brand Manager
IGNOU BBA In Advertising and Branding Curriculum (Syllabus/Subjects)
The program structure of Online BBA in Advertising and Branding varies from other courses. There are various topics to be covered in this course like strategic management, personal and managerial effectiveness, digital marketing and media concepts, ethics and values of marketing and branding, operations management, Web designing concepts etc.
Get detailed insights on the syllabus, course structure, and key subjects covered. Click here for IGNOU BBA Syllabus!
IGNOU BBA Course Curriculum
36 months | 6 semesters | 15-20 hours/week | 120 credits
Subjects |
Credits |
Environmental Studies (BEVAE-181) |
4 |
English at Work Place (BEGLA-136) Or Hindi Bhasha: Lekhan Kaushal (BHDLA-136) |
6 |
Business Organisation and Management (BHDLA-136) |
6 |
Computer Application in Business (BCOS-183) |
4 |
Subjects |
Credits |
Financial Accounting (BCOC-131) |
6 |
Business Law (BCOC-133) |
6 |
Elements of Statistics (ECO07) |
4 |
Business Ethics (BRL-113) |
4 |
Subjects |
Credits |
Principles of Marketing (BCOE-141) |
6 |
Principles of Microeconomics (BCOG-171) |
6 |
Managing Human Resources (BRL-106) |
4 |
E-Commerce (BCOS-184) |
4 |
Subjects |
Credits |
Fundamentals of Financial Management (BCOE-143) |
6 |
Office Management and Secretarial Practice (BCOE-144) |
6 |
Business Environment (ECO-13) |
4 |
Business Research (BMP-001) |
4 |
Subjects |
Credits |
Management Research (BCOE-142) |
6 |
Operations Management (BMP-002) |
6 |
Project (BMPP-001) |
8 |
Subjects |
Credits |
Management of International Business (BMP-003) |
4 |
Strategic Management (BMP-004) |
4 |
Organisational Behaviour (BMP-005) |
4 |
Personal Selling and Salesmanship (BCOS-186) |
4 |
Entrepreneurship (BCOS-185) |
4 |
Learning Method (IGNOU Online BBA In Advertising and Branding LMS)

E-books & Study Material
View and download study materials, attend virtual classes, and watch pre-recorded lectures.

Live Interactive Sessions
Participate in BBA course online discussion forums, interact with peers, and get support from faculty.

Project & Assignment
Upload assignments of BBA programs and track submission deadlines easily.

Learning Managment
The LMS is accessible anytime, anywhere, ensuring flexibility for working professionals and remote learners.

Top Studies Center
These centers offer hands-on sessions, guidance and counseling, workshops, access to library resources, examinations, and additional support.

Worldwide Reach
Currently, the University operates in 88 countries through various agreements and projects, with 25 Overseas Study Centres (OSCs) located across 15 different countries.
IGNOU BBA In Advertising and Branding Fees Structure & scholarships
Fees Range (₹ 30,000 to ₹ 3,50,000/- ): Students can easily pay the fee for this course online way. The fee is very affordable in nature. Candidates can easily get the complete details related to the program using the web portal of the university. The fee submission link is provided on the webpage of university.
Get detailed insights on tuition fees, payment options, and other charges. 👉 Click here for IGNOU Distance BBA Fees Structure!
Registration Fee | 300/- Rupees |
Course Fee Semester wise | Rs.5,000/- per semester |
Total course Fees | Rs. 30,000/- |
Examination Fee | 200- Per Subject |
Top 5 Online BBA Universities Fees Comparison
University | BBA Course Fee | Approvals and Accreditations |
Amity University Online | 27,500/- Semester | UGC | NIRF | AICTE | QS World Ranking |
Manipal University Online | 22,500/- Semester | UGC-entitled | NAAC A+ |
LPU University Online | 25,000/- Semester | UGC | NAAC A++ | NIRF | AICTE |
DY Patil University Pune, Online | 24,233/- Semester | NAAC A++ | UGC |
Jain University Online | 25,000/- Semester | UGC | NAAC A++ | NIRF | AICTE | QS World Ranking |
IGNOU BBA In Advertising and Branding Admission Process (How to Apply?)
The admission guidelines of the university are provided in the prospectus. Students need to complete some necessary steps to taking admission to the program like registration, form filling procedure, fee and downloading of acknowledgement form. Every step is crucial and necessary for admission.
Get detailed insights on the admission procedure, application process, and important guidelines. Click here for IGNOU BBA Admission Procedure!
July Admission Session 2025 Started
The last date to apply IGNOU BBA program is 31st August, 2025. To apply for the IGNOU BBA course for the July 2025 session, Follow these below steps:
Visit the official website of IGNOU admission portal: ignouadmission.samarth.edu.in. Fill in your basic, education & work experience-related details and pay the application fee to register.
Pay the admission fee for the first semester/year or full program.
Upload supporting documents & submit your application.
The university will evaluate your documents to confirm your admission.
Why Choose IGNOU BBA In Advertising and Branding Course Online?
The course of Online BBA in Advertising and Branding deals with the skills and knowledge of branding and advertising, candidates should be aware of various steps followed in the admission procedure. More details can be fetched using the LMS facility or through the prospectus of the program.
Learning Management System – The LMS facility is provided to the students of Online BBA in Advertising and Branding. Students can easily get the complete information regarding the course. They can fetch online study materials and schedule examinations, assignments and other things right from the LMS service of the university.
Classes – The lectures are delivered in virtual mode. Students can easily get the complete information related to the program through the lectures. The teaching faculty is very dedicated and they provide top-quality education to the students.
Assessment – The evaluation and assessment of the program are done on the basis of various factors like assignment scores. Marks of internal and external class tests, examinations and much more. Students should check the schedule of all the assessments to be held from time to time as per the university norms.
Examination – The examinations are done in 6 semesters. Students are required to check the examination schedules included in their syllabus. All the details related to their respective assignments and examinations are provided in the brochure of the program.
Regional Centre | Study Centre |
HYDERABAD | 0100: IGNOU REGIONAL CENTRE HYDERABAD LSC Code 0100 |
KARNAL | 1000: IGNOU REGIONAL CENTRE KARNAL LSC Code 1000 |
SHIMLA | 1100: IGNOU REGIONAL CENTRE SHIMLA LSC Code 1100 |
JAMMU | 1200: IGNOU REGIONAL CENTRE JAMMU LSC Code 1200 |
BANGALORE | 1300: IGNOU REGIONAL CENTRE BANGALORE LSC Code 1300 |
BHOPAL | 1500: IGNOU REGIONAL CENTRE BHOPAL LSC Code 1500 |
PUNE | 1600: IGNOU REGIONAL CENTRE PUNE LSC Code 1600 |
IMPHAL | 1700: IGNOU REGIONAL CENTRE IMPHAL LSC Code 1700 |
SHILLONG | 1800: IGNOU REGIONAL CENTRE SHILLONG LSC Code 1800 |
AIZWAL | 1900: IGNOU REGIONAL CENTRE AIZWAL LSC Code 1900 |
PORT BLAIR | 0200: IGNOU REGIONAL CENTRE PORT BLAIR LSC Code 0200 |
KOHIMA | 2000: IGNOU REGIONAL CENTRE KOHIMA LSC Code 2000 |
BHUBANESHWAR | 2100: IGNOU REGIONAL CENTRE BHUBANESHWAR LSC Code 2100 |
KHANNA | 2200: IGNOU REGIONAL CENTRE KHANNA LSC Code 2200 |
JAIPUR | 2300: IGNOU REGIONAL CENTRE JAIPUR LSC Code 2300 |
GANGTOK | 2400: IGNOU REGIONAL CENTRE GANGTOK LSC Code 2400 |
CHENNAI | 2500: Regional Centre Chennai LSC Code 2500 |
AGARTALA | 2600: Regional Centre Agartala LSC Code 2600 |
LUCKNOW | 2700: IGNOU REGIONAL CENTRE LUCKNOW (2700) |
KOLKATA | 2800: IGNOU REGIONAL CENTRE KOLKATA LSC CODE 2800 |
DELHI 2 | 2900: IGNOU REGIONAL CENTRE DELHI2 LSC CODE 2900 |
ITANAGAR | 0300: IGNOU REGIONAL CENTRE ITANAGAR LSC Code 0300 |
SRINAGAR | 3000: IGNOU REGIONAL CENTRE SRINAGAR LSC Code 3000 |
DEHRADUN | 3100: IGNOU REGIONAL CENTRE DEHRADUN LSC CODE 3100 |
RANCHI | 3200: IGNOU REGIONAL CENTRE RANCHI LSC Code 3200 |
VIJAYAWADA | 3300: IGNOU REGIONAL CENTRE VIJAYAWADA LSC Code 3300 |
RAIPUR | 3500: IGNOU REGIONAL CENTRE RAIPUR LSC Code 3500 |
NAGPUR | 3600: IGNOU REGIONAL CENTRE NAGPUR LSC Code 3600 |
JORHAT | 3700: IGNOU REGIONAL CENTRE JORHAT LSC Code 3700 |
DELHI 3 Naraina | 38039: IGNOU REGIONAL CENTRE DELHI3 LSC Code 38039 |
NOIDA | 3900: IGNOU REGIONAL CENTRE NOIDA LSC Code 3900 |
GUWAHATI | 0400: Regional Centre Guwahati LSC Code 0400 |
TRIVANDRUM | 4000: IGNOU REGIONAL CENTRE TRIVANDRUM LSC Code 4000 |
JABALPUR | 4100: IGNOU REGIONAL CENTRE JABALPUR LSC Code 4100 |
RAJKOT | 4200: IGNOU REGIONAL CENTRE RAJKOT LSC Code 4200 |
MADURAI | 43015: IGNOU REGIONAL CENTRE (43015) |
KORAPUT | 4400: IGNOU REGIONAL CENTRE KORAPUT LSC Code 4400 |
SILIGURI | 4500: IGNOU REGIONAL CENTRE SILIGURI LSC Code 4500 |
DARBHANGA | 4600: IGNOU REGIONAL CENTRE DARBHANGA LSC CODE 4600 |
ALIGARH | 4700: Regional Centre Aligarh LSC Code 4700 |
VARANASI | 4800: IGNOU REGIONAL CENTRE VARANASI LSC Code 4800 |
MUMBAI | 4900: IGNOU REGIONAL CENTRE MUMBAI LSC Code 4900 |
PATNA | 0500: IGNOU REGIONAL CENTRE PATNA LSC Code 0500 |
RAGHUNATHGANJ | 5000: IGNOU REGIONAL CENTRE RAGHUNATHGANJ LSC Code 5000 |
CHANDIGARH | 0600: IGNOU REGIONAL CENTRE CHANDIGARH LSC Code 0600 |
DELHI 1 (MOHAN ESTATE (SOUTH DELHI)) | 0700: IGNOU REGIONAL CENTRE DELHI1 LSC CODE 0700 |
PANAJI | 0800: IGNOU REGIONAL CENTRE PANAJI LSC Code 0800 |
BHAGALPUR | 8200: Regional Centre Bhagalpur LSC Code 8200 |
VATAKARA | 8300: IGNOU REGIONAL CENTRE VATAKARA LSC Code 8300 |
VISHAKHAPATNAM | 8400: IGNOU REGIONAL CENTRE VISAKHAPATNAM LSC Code 8400 |
BIJAPUR | 8500: Regional Centre Bijapur LSC Code 8500 |
SAHARSA | 8600: IGNOU REGIONAL CENTRE SAHARSA LSC CODE 8600 |
DEOGHAR | 8700: IGNOU REGIONAL CENTRE DEOGHAR LSC Code 8700 |
JODHPUR | 8800: IGNOU REGIONAL CENTRE JODHPUR LSC Code 8800 |
AHMEDABAD | 0900: IGNOU REGIONAL CENTRE AHMEDABAD LSC Code 0900 |
UGC DEB Official Website – 1 Link here |
NIRF India Ranking IGNOU PDF- 2 Link here |
India Rankings 2024: Open University- 3 Link here |
NAAC Official Website- 4 Link here |
IGNOU eGyanKosh- 5 Link here |
IGNOU Gyandarshan- 6 Link here |
IGNOU e-Content- 7 Link here |
Swayam Free Online Education- 8 Link here |
Are you ready to take the next step in your career ?
Frequently Asked Question About IGNOU BBA In Advertising and Branding
The course of BBA in advertising and branding is a three years UG program that imparts good skills related to advertising and branding of products and services.
The course fee should be checked first before taking admitted to the university because it varies from one college to another.
10+2 from a good schooling board
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