DU SOL MBA In Marketing Management
(Online & Distance MBA In Marketing Management)
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DU SOL Online MBA in Marketing Management is for those marketing masterminds who have necessary skills but want to enhance them and get up to date with the latest tactics. It is a 2 year post graduate course that students can pursue once they have completed their graduation. MBA in marketing is amongst the oldest and most demanded courses. Once students are done with their Online MBA in Marketing Management they can go for several jobs like marketing managers, advertising managers, Public Relation Analyst, etc in various sectors. Professionals already in this field have to be up to date with all the latest techniques and tactics, this is why they should consider this online MBA course to sharpen their skills and boost their work designation.
- DURATION: 2 years (24 months)
- Fees Semester-wise: INR 27,610*/- Per Semester
- Total Fees (Annual): ₹ 110,440/-
- Last date of admission: Ongoing
This information is provided for audience reference only. Please visit the official DU SOL website https://sol.du.ac.in/ for the most accurate and updated details.
Admissions are open for the July 2025 session for the notified programs offered in ODL (Open and Distance Learning) and Online modes on the official DU SOL website: https://sol.du.ac.in/.
The online portal for registration and provisional admission is currently open. Registration for DU SOL PG programs is ongoing at: https://pgadmission.oldcdu.ac.in/pg/student/register.
Admissions for DU SOL’s Online and Distance MBA programs for the July 2025 session are currently ongoing. The last date to apply for the Online and ODL MBA programs is still active.
The School of Open Learning (DU SOL), a constituent of the University of Delhi, ranked Number #6 in the “University Category” category in the 2024 NIRF India Ranking.
The School of Open Learning (DU SOL), a constituent of the University of Delhi, has accredited with an A+ grade by the National Assessment and Accreditation Council (NAAC).
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DU SOL MBA In Marketing Management Course Overview
Admission to this online program in Delhi University’s School of Open Learning starts in July. The exact dates for registration & application form filling can be obtained from the official website for each new academic session. You will get the update here regarding the commencement date of online admission in DU-SOL for the 2025 batch. Students interested can visit the official portal to get more information about the admission process, fees structure, available courses, finance options, eligibility criteria for different categories, registration fee, examination, etc
Here are some highlights of DU SOL MBA In Marketing Management
— This program provides an in-depth understanding of marketing strategies, consumer behavior, brand management, digital marketing, and market research, equipping students with skills to thrive in competitive markets.
– A 2-year postgraduate course, divided into 4 semesters, combining theoretical knowledge with practical marketing applications.
– Candidates must have a bachelor’s degree with a minimum of 50% marks. DU graduates may be admitted through merit, while others must qualify via an entrance exam conducted by DU SOL.
– Graduates can explore careers as Marketing Managers, Brand Strategists, Digital Marketing Specialists, Product Managers, and Market Research Analysts in sectors like FMCG, tech, retail, and advertising.
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DU SOL MBA In Marketing Management Duration & Eligibility
Eligibility (Graduation with 50% or its equivalent): The criteria of eligibility for Online MBA in Marketing Management is mentioned below : A Graduation degree with a minimum of 50% aggregate marks is a must, Graduation should be done by a UGC DEB approved university, Students should have basic knowledge of the concept, 10+2 with 50% or more is required, 10+2 should be from a recognized board.
Duration (2 to 5 years): This Online MBA in Marketing Management course offered by DU SOL is of 2 years. This 2 year program is a post graduation program and can only be done by those who possess a graduation degree. Every year has 2 semesters which determine whether the student will be promoted to the next year or not. In case of any backlog or absence students do get another opportunity to complete their semester and get their masters degree.
Get detailed insights on eligibility criteria, admission requirements, and qualifications needed. 
Click here for DU SOL MBA Eligibility!
Ranking & Approvals
UCG Entitled
Recognized by the University Grants Commission
AICTE Approved
Approved by the All India Council for Technical Education
WES Accredited
World Education System
NAAC A++ Accredited
Accredited by the National Assessment and Accreditation Council
MHRD Approved
Ministry of Human Resource Development
AIU Approved
Recognized by the Association of Indian Universities
Other Popular DU SOL MBA Specializations
Sample Degree of DU SOL MBA Program
Job Roles After DU SOL MBA
ENTRY LEVEL
– Management Trainee
– Business Analyst
– Marketing Associate
– Financial Analyst
– Operations Executive
– Human Resource Executive
MID LEVEL
– Marketing Manager
– Human Resource Manager
– Project Manager
– Finance Manager
– Operations Manager
– Product Manager
ADVANCED LEVEL
– Director of Operations
– Chief Financial Officer (CFO)
– Senior Product Manager
– Chief Executive Officer (CEO)
– Head of Marketing
– Chief Human Resource Officer
DU SOL MBA In Marketing Management Curriculum (Syllabus/Subjects)
During the first semester, students will study a range of foundational subjects essential for building management knowledge. These include Management Concepts, Business Environment, and Managerial Economics, which provide insights into organizational structures, economic principles, and external business factors. Students will also learn Statistical Analysis and Operations Research to develop analytical and problem-solving skills. Financial and Cost Accounting introduces them to financial record-keeping and cost management, while Marketing Management and Financial Management focus on strategies for promoting products and managing financial resources effectively.
DU SOL MBA Course Curriculum
24 months | 4 semesters | 15-20 hours/week | 144 credits
Note: Admission to Part II (Second Year) is open to students who have passed at least 12 out of 16 papers from the First Year (Semesters 1 & 2). Remaining papers must be cleared during Second Year. Part II includes Semester 3 and Semester 4, each with a set schedule of papers.
|
Subjects |
Credits |
|
MBAFT-6101 Organizational Behaviour |
4.5 |
|
MBAFT-6102 Data Analysis and Decision Tools |
4.5 |
|
MBAFT-6103 Managerial Economics |
4.5 |
|
MBAFT-6104 Accounting for Managers |
4.5 |
|
MBAFT-6105 Marketing Management |
4.5 |
|
MBAFT-6106 Human Resource Management |
4.5 |
|
MBAFT-6107 Business Communication |
4.5 |
|
MBAFT-6108 Information Technology Management |
4.5 |
|
Total Credits in Core Courses |
36 |
|
Subjects |
Credits |
|
MBAFT-6201 Organization Effectiveness and Change |
4.5 |
|
MBAFT-6202 Decision Modeling and Optimisation |
4.5 |
|
MBAFT-6203 Economic Environment of Business |
4.5 |
|
MBAFT-6204 Corporate Finance |
4.5 |
|
MBAFT-6205 Management Accounting |
4.5 |
|
MBAFT-6206 Production and Operations |
4.5 |
|
Management MBAFT-6207 Marketing Research |
4.5 |
|
MBAFT-6208 Management of Information Systems |
4.5 |
|
Total Credits in Core Courses |
36 |
|
Subjects |
Credits |
|
MBAFT-6301 Business Ethics & Corporate Social Responsibility |
4.5 |
|
MBAFT-6302 Strategic Analysis |
4.5 |
|
MBAFT-6303 Project Study |
4.5 |
|
Total Credits in Core Courses |
13.5 |
|
Elective Course 1 |
4.5 |
|
Elective Course 2 |
4.5 |
|
Elective Course 3 |
4.5 |
|
Elective Course 4 |
4.5 |
|
Elective Course 5 |
4.5 |
|
Total Credits |
22.5 |
|
LIST OF ELECTIVE COURSES |
In Semester 3 of Part II, students must take three compulsory papers and choose five elective courses from a single area of specialization, as announced at the start of the semester. |
|
Area |
Subjects |
|
AREA -1: FINANCE |
|
|
AREA – 2: MARKETING |
|
|
AREA – 3: OB & HRM |
|
|
Subjects |
Credits |
|
MBAFT-6401 Legal Environment of Business |
4.5 |
|
MBAFT-6402 Strategic Management |
4.5 |
|
MBAFT-6403 Global Business Management |
4.5 |
|
Total Credits in Core Courses |
13.5 |
|
Elective Course 1 |
4.5 |
|
Elective Course 2 |
4.5 |
|
Elective Course 3 |
4.5 |
|
Elective Course 4 |
4.5 |
|
Elective Course 5 |
4.5 |
|
Total Credits |
22.5 |
|
LIST OF ELECTIVE COURSES |
In Semester 4 of Part II, students must take three compulsory papers and select five electives from a single area, based on the options announced at the start of the semester. |
|
Area |
Subjects |
|
AREA -1: FINANCE |
|
|
AREA – 2: MARKETING |
|
|
AREA – 3: OB & HRM |
|
|
AREA – 4: OPERATIONS MANAGEMENT & DECISION SCIENCES |
|
|
AREA- 5: STRATEGY |
|
Learning Method ( DU SOL Online MBA In Marketing Management LMS)
E-books & Study Material
View and download study materials, attend virtual classes, and watch pre-recorded lectures.
Live Interactive Sessions
Participate in MBA course online discussion forums, interact with peers, and get support from faculty.
Project & Assignment
Upload assignments of MBA programs and track submission deadlines easily.
Learning Managment
The LMS is accessible anytime, anywhere, ensuring flexibility for working professionals and remote learners.
Top Studies Center
These centers offer hands-on sessions, guidance and counseling, workshops, access to library resources, examinations, and additional support.
Worldwide Reach
DU SOL is strengthening its presence beyond national boundaries by offering accessible, flexible, and UGC-recognized education to learners worldwide.
DU SOL MBA In Marketing Management Fees Structure & scholarships
Students who wish to pursue online MBA in Marketing Management should expect their fees to start from 2 lakh and go upto 4 lakh. Being one of the most demanded and oldest programs, the fees for this particular course is a bit higher when compared to other courses. There are many universities that provide students with the same course and do not charge much.
Fees Structure of General MBA from DU SOL
| Course Fee Semester wise | Rs.27,610/- per semester |
| Course Fee Year wise | Rs.55,220/- per semester |
| Total course Fees | Rs. 110,440/- |
| Examination Fee | Rs. 1810/- Per Semester (Included in Total Course Fees*) |
Top 5 Online MBA Universities Fees Comparison
| University | MBA Course Fee | Approvals and Accreditations |
| Amity University Online | 49,750/- Semester | UGC | NIRF | AICTE | QS World Ranking |
| Manipal University Online | 43,700/- Semester | UGC-entitled | NAAC A+ |
| LPU University Online | 45,000/- Semester | UGC | NAAC A++ | NIRF | AICTE |
| DY Patil University Pune, Online | 47,350/- Semester | NAAC A++ | UGC |
| Jain University Online | 49,000/- Semester | UGC | NAAC A++ | NIRF | AICTE | QS World Ranking |
DU SOL MBA In Marketing Management Admission Process (How to Apply?)
The procedure of admission in DU SOL 2024-25 is very simple. Students interested can get themselves enrolled by filling the application form available at the official portal of DU SOL. To fill the application form students are supposed to fill in the required details and upload scanned copies of important documents like birth certificate, address proof, 10th marksheet, 12th marksheet, passport size photographs, and graduation certificate ( if required ) all the documents uploaded should be in the same size format as given on the portal.
Get detailed insights on the admission procedure, application process, and important guidelines. Click here for DU SOL MBA Admission Procedure!
January Admission Session 2025 Started
Admission Open for the July, 2025 session for the notified programmes offered in ODL and Online modes on the DU SOL Portal.
- Visit: https://sol.du.ac.in/
- Fill the online registration form.
- Pay registration fee: -UR/OBC-NCL/EWS: ₹250/ & SC/ST/PwBD: ₹100/-
Pay the admission fee for the first semester/year or full program.
- Recent passport-size photo and signature
- Class X, XII & Graduation mark sheets (self-attested)
- Experience certificate (if applicable)
- NOC from current employer (if applicable)
- Caste/Disability certificates (if applicable)
The university will evaluate your documents to confirm your admission.
Why Choose DU SOL MBA In Marketing Management?
Having a Marketing team at any organization is mandatory to promote the services given by the organization, it is what makes a company a brand. So job opportunities in the marketing industries are always available, highly trained professionals are always in demand by big brands and companies. This online MBA in Marketing Management prepares students for exactly the same.
Mode of Instruction – English is the only mode of instruction available for this course. Examinations, assignments, projects, and sessionals all are conducted in the same mode of instruction. For the help of students, study material is also available on the online portal. Students comfortable in any other language can always turn to books available in their preferred language.
Examination – Examinations for Online MBA in Marketing Management are held 2 times a year. Mode of instruction for the examination is in english. To prepare for the examinations students can practice with the old questions and sample papers. Examinations for the 1st semester are usually held around July and the examinations for the 2nd semester are conducted around December.
Assignments – We all know that assignments are crucially important for the final evaluation. 30% of marks are based on assignments, projects, etc so it is very important for students to take the assignments given seriously.
Term-End Examinations – Term end examination is another term given to semester exams. These examinations are held twice a year for Undergraduate and postgraduate students. If any student fails to clear any subject in any of the semesters, they get another attempt to clear the subject and get their degree.
Placement – DU SOL has a separate placement cell to aid students get good jobs in their desired fields. These placement cells conduct placement drives, webinars, mock interviews, etc to prepare students for getting jobs in reputed companies and organizations. Some top recruiters in this field are :
– IBM
– Tata Consultancy Services
– Cognizant Technology Solutions
– Microsoft
– Wipro
– Capgemini
– Accenture
| UGC DEB Official Website – 1 Link here | NIRF India Ranking Delhi University PDF- 2 Link here |
| India Rankings 2024: University- 3 Link here | NAAC Official Website- 4 Link here |
| DU SOL Student Login- 5 Link here | DU SOL Online Class Schedule- 6 Link here |
| DU SOL PCP Classes- 7 Link here | DU SOL Placement Cell- 8 Link here |
Are you ready to take the next step in your career ?
Frequently Asked Question About DU SOL MBA In Marketing Management
Salary offered to those with an Online MBA in Marketing Management starts from 5 lpa and can go upto 18 lpa.
One can not pursue Online MBA in Marketing Management from DU SOL as it is not providing this course as of now.
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