DU SOL MBA In Advertising and Branding
(Online & Distance MBA In Advertising and Branding)
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Advertising and Branding are two of the most essential tenets of marketing a company/product/brand and an MBA in DU-SOL in this dual specialisation is offered to graduates to establish a firm conceptual and practical grip over these areas. The distance MBA offered at DU-SOL in the dual specialisation of Advertising and Branding is approved by the UGC-DEB and the AICTE and is a competent and affordable course in management in India.
- DURATION: 2 years (24 months)
- Fees Semester-wise: INR 27,610*/- Per Semester
- Total Fees (Annual): ₹ 110,440/-
- Last date of admission: Ongoing
This information is provided for audience reference only. Please visit the official DU SOL website https://sol.du.ac.in/ for the most accurate and updated details.
Admissions are open for the July 2025 session for the notified programs offered in ODL (Open and Distance Learning) and Online modes on the official DU SOL website: https://sol.du.ac.in/.
The online portal for registration and provisional admission is currently open. Registration for DU SOL PG programs is ongoing at: https://pgadmission.oldcdu.ac.in/pg/student/register.
Admissions for DU SOL’s Online and Distance MBA programs for the July 2025 session are currently ongoing. The last date to apply for the Online and ODL MBA programs is still active.
The School of Open Learning (DU SOL), a constituent of the University of Delhi, ranked Number #6 in the “University Category” category in the 2024 NIRF India Ranking.
The School of Open Learning (DU SOL), a constituent of the University of Delhi, has accredited with an A+ grade by the National Assessment and Accreditation Council (NAAC).
Learn From Top Ranked Institutes & Universities
DU SOL MBA In Advertising and Branding Course Overview
Admission to this online program in Delhi University’s School of Open Learning is ongoing for July 2025 session. The exact dates for registration & application form filling can be obtained from the official website for each new academic session.
Here are some highlights of DU SOL MBA In Advertising and Branding
— The university conducts admissions to its distance MBA in Advertising and Branding offered through the School of Open Learning in July.
– Candidates who have graduated from DU also get the benefit of seeking admissions through merit lists.
– Candidates who are not graduates of DU can appear in an entrance examination to get admission to the MBA at DU-SOL.
– In some cases, depending upon available seats in the course, DU-SOL conducts a few rounds of mop-admissions and spot-admissions.
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DU SOL MBA In Advertising and Branding Duration & Eligibility
Eligibility (Graduation with 50% or its equivalent): The minimum eligibility criteria that the candidates are required to meet for admission to the distance MBA in Advertising and Branding at DU-SOL is that they should have completed their Bachelor’s degree (undergraduate) from a recognised institution of higher education with a minimum score of 50% aggregate marks/grade. There are no stream-constraints for admissions and candidates from any academic background are eligible to take this course up. Relevant professional experience is given preference but this is not a compulsory criteria to be met.
Duration (2 to 5 years): The full course duration of an MBA in Advertising and Branding is 2 years, which is further segmented into 4 semesters (6 months each). The maximum duration of this course is 4 years, within which candidates must complete the full course and papers to obtain the degree.
Get detailed insights on eligibility criteria, admission requirements, and qualifications needed. 
Click here for DU SOL MBA Eligibility!
Ranking & Approvals
UCG Entitled
Recognized by the University Grants Commission
AICTE Approved
Approved by the All India Council for Technical Education
WES Accredited
World Education System
NAAC A++ Accredited
Accredited by the National Assessment and Accreditation Council
MHRD Approved
Ministry of Human Resource Development
AIU Approved
Recognized by the Association of Indian Universities
Other Popular DU SOL MBA Specializations
Sample Degree of DU SOL MBA Program
Job Roles After DU SOL MBA
ENTRY LEVEL
– Management Trainee
– Business Analyst
– Marketing Associate
– Financial Analyst
– Operations Executive
– Human Resource Executive
MID LEVEL
– Marketing Manager
– Human Resource Manager
– Project Manager
– Finance Manager
– Operations Manager
– Product Manager
ADVANCED LEVEL
– Director of Operations
– Chief Financial Officer (CFO)
– Senior Product Manager
– Chief Executive Officer (CEO)
– Head of Marketing
– Chief Human Resource Officer
DU SOL MBA In Advertising and Branding Curriculum (Syllabus/Subjects)
The syllabus for this course is taught in 4 semesters, beginning with major management principles and subjects followed by specialisation-specific courses over the consequent semesters. The major subjects taught in this course includes those like building brand identities, brand management, advertising and branding, offline and online advertising, effective marketing and advertising strategies, luxury branding, copywriting etc. The course also includes hands-on training for practical application and use of learnt concepts and skills. The course curriculum is designed as per the latest industry trends and demands to enhance the professional scope of the degree.
DU SOL MBA Course Curriculum
24 months | 4 semesters | 15-20 hours/week | 144 credits
Note: Admission to Part II (Second Year) is open to students who have passed at least 12 out of 16 papers from the First Year (Semesters 1 & 2). Remaining papers must be cleared during Second Year. Part II includes Semester 3 and Semester 4, each with a set schedule of papers.
|
Subjects |
Credits |
|
MBAFT-6101 Organizational Behaviour |
4.5 |
|
MBAFT-6102 Data Analysis and Decision Tools |
4.5 |
|
MBAFT-6103 Managerial Economics |
4.5 |
|
MBAFT-6104 Accounting for Managers |
4.5 |
|
MBAFT-6105 Marketing Management |
4.5 |
|
MBAFT-6106 Human Resource Management |
4.5 |
|
MBAFT-6107 Business Communication |
4.5 |
|
MBAFT-6108 Information Technology Management |
4.5 |
|
Total Credits in Core Courses |
36 |
|
Subjects |
Credits |
|
MBAFT-6201 Organization Effectiveness and Change |
4.5 |
|
MBAFT-6202 Decision Modeling and Optimisation |
4.5 |
|
MBAFT-6203 Economic Environment of Business |
4.5 |
|
MBAFT-6204 Corporate Finance |
4.5 |
|
MBAFT-6205 Management Accounting |
4.5 |
|
MBAFT-6206 Production and Operations |
4.5 |
|
Management MBAFT-6207 Marketing Research |
4.5 |
|
MBAFT-6208 Management of Information Systems |
4.5 |
|
Total Credits in Core Courses |
36 |
|
Subjects |
Credits |
|
MBAFT-6301 Business Ethics & Corporate Social Responsibility |
4.5 |
|
MBAFT-6302 Strategic Analysis |
4.5 |
|
MBAFT-6303 Project Study |
4.5 |
|
Total Credits in Core Courses |
13.5 |
|
Elective Course 1 |
4.5 |
|
Elective Course 2 |
4.5 |
|
Elective Course 3 |
4.5 |
|
Elective Course 4 |
4.5 |
|
Elective Course 5 |
4.5 |
|
Total Credits |
22.5 |
|
LIST OF ELECTIVE COURSES |
In Semester 3 of Part II, students must take three compulsory papers and choose five elective courses from a single area of specialization, as announced at the start of the semester. |
|
Area |
Subjects |
|
AREA -1: FINANCE |
|
|
AREA – 2: MARKETING |
|
|
AREA – 3: OB & HRM |
|
|
Subjects |
Credits |
|
MBAFT-6401 Legal Environment of Business |
4.5 |
|
MBAFT-6402 Strategic Management |
4.5 |
|
MBAFT-6403 Global Business Management |
4.5 |
|
Total Credits in Core Courses |
13.5 |
|
Elective Course 1 |
4.5 |
|
Elective Course 2 |
4.5 |
|
Elective Course 3 |
4.5 |
|
Elective Course 4 |
4.5 |
|
Elective Course 5 |
4.5 |
|
Total Credits |
22.5 |
|
LIST OF ELECTIVE COURSES |
In Semester 4 of Part II, students must take three compulsory papers and select five electives from a single area, based on the options announced at the start of the semester. |
|
Area |
Subjects |
|
AREA -1: FINANCE |
|
|
AREA – 2: MARKETING |
|
|
AREA – 3: OB & HRM |
|
|
AREA – 4: OPERATIONS MANAGEMENT & DECISION SCIENCES |
|
|
AREA- 5: STRATEGY |
|
Learning Method ( DU SOL Online MBA In Advertising and Branding LMS)
E-books & Study Material
View and download study materials, attend virtual classes, and watch pre-recorded lectures.
Live Interactive Sessions
Participate in MBA course online discussion forums, interact with peers, and get support from faculty.
Project & Assignment
Upload assignments of MBA programs and track submission deadlines easily.
Learning Managment
The LMS is accessible anytime, anywhere, ensuring flexibility for working professionals and remote learners.
Top Studies Center
These centers offer hands-on sessions, guidance and counseling, workshops, access to library resources, examinations, and additional support.
Worldwide Reach
DU SOL is strengthening its presence beyond national boundaries by offering accessible, flexible, and UGC-recognized education to learners worldwide.
DU SOL MBA In Advertising and Branding Fees Structure & scholarships
As already explained, the admission procedure is conducted in October-November and candidates can register themselves for the course online through the official university admission portal. After filling the application form, attaching necessary documents and paying the registration fee, candidates can submit their application for the course. The university generates merit lists and entrance lists, in which candidates are shortlisted. The shortlisted candidates can reserve their seat in the course by paying the annual course fee. The university may also conduct spot-admissions depending upon the availability of seats in the course after the main admission rounds.
Fees Structure of General MBA from DU SOL
| Course Fee Semester wise | Rs.27,610/- per semester |
| Course Fee Year wise | Rs.55,220/- per semester |
| Total course Fees | Rs. 110,440/- |
| Examination Fee | Rs. 1810/- Per Semester (Included in Total Course Fees*) |
Top 5 Online MBA Universities Fees Comparison
| University | MBA Course Fee | Approvals and Accreditations |
| Amity University Online | 49,750/- Semester | UGC | NIRF | AICTE | QS World Ranking |
| Manipal University Online | 43,700/- Semester | UGC-entitled | NAAC A+ |
| LPU University Online | 45,000/- Semester | UGC | NAAC A++ | NIRF | AICTE |
| DY Patil University Pune, Online | 47,350/- Semester | NAAC A++ | UGC |
| Jain University Online | 49,000/- Semester | UGC | NAAC A++ | NIRF | AICTE | QS World Ranking |
DU SOL MBA In Advertising and Branding Admission Process (How to Apply?)
The entire admission process is designed to facilitate students for the admission process. Students can easily apply for an MBA in IT using the official website of the university’s school of open learning. This program is offered through the Department of Information Technology. The admission brochure is well framed with user-friendly guidelines and an interface. Students need to provide all the necessary details in the admission form along with the registration fee.
Get detailed insights on the admission procedure, application process, and important guidelines. Click here for DU SOL MBA Admission Procedure!
January Admission Session 2025 Started
Admission Open for the July, 2025 session for the notified programmes offered in ODL and Online modes on the DU SOL Portal.
- Visit: https://sol.du.ac.in/
- Fill the online registration form.
- Pay registration fee: -UR/OBC-NCL/EWS: ₹250/ & SC/ST/PwBD: ₹100/-
Pay the admission fee for the first semester/year or full program.
- Recent passport-size photo and signature
- Class X, XII & Graduation mark sheets (self-attested)
- Experience certificate (if applicable)
- NOC from current employer (if applicable)
- Caste/Disability certificates (if applicable)
The university will evaluate your documents to confirm your admission.
Why Choose DU SOL MBA In Advertising and Branding?
Advertising and branding are two well-established and ever developing areas of marketing management in the contemporary corporate world. The MBA in Advertising and Branding (dual specialisation) from DU-SOL is a degree with a large scope for career development as it focuses on both these areas and helps candidates in developing their conceptual as well as practical skills for a successful marketing and advertising career. This degree is affordable, flexible and offers excellent Return on Investment (RoI) to candidates considering its fee range…
System of Instruction – The system of instruction for this course includes a variety of pedagogical tools, including printed/digital Self Learning Materials (SLMs), online library facilities, interactive quizzes, projects, and physical Persona Contact Programs (PCPs) to ensure students also benefit from face-to-face interaction with their professors and peers. Occasionally, the university also arranges online sessions, industry-interactions etc. for all-round learning.
Examination – The examinations in DU-SOL for the MBA program consist of the Internal Assessment (IA) and the End-Semester Examinations. The academic weightage for the same is 30:70 respectively. The qualifying criteria for the examinations is a minimum of 40% marks individually in both the IA and term-end exams, along with a minimum aggregate of 45% marks in a semester. The term-end examinations for the course are conducted in the physical mode in designated exam centres and the IA assignments and projects can be submitted online.
Assignments – Assignments make up the major portion of the Internal Assessment component of evaluation in DU-SOL online MBA, which further constitutes 30% of the academic weightage. The assignments for the online MBA course are practical application-based and must be completed within the provided deadline and submitted on the university’s official portal for assignments. Assignments in the form of quizzes and research-based projects are also provided as part of the course.
Term-End/Semester Examinations – The term-end examination for each paper is of a duration of 3 hours in the medium of instruction, i.e. English. The candidate must register for the exam prior to its commencement by filling up the exam form and paying the examination fee. The mode of examination is physical and offline. The candidate must report to their designated exam centre to appear for the exam. A student should also obtain at least 40% marks in each paper to qualify the exam.
Placement – Top recruitment partners like ICICI Bank, Axis Bank, Genpact, ISA Global, NIIT etc., the placement support of DU-SOL is satisfactorily high. Since the MBA course in DU-SOL is a latest introduced course, the placement support for this course is under development and the best placement support services are being introduced for students pursuing this course to ensure they receive the same prospects as students pursuing a regular MBA.
| UGC DEB Official Website – 1 Link here | NIRF India Ranking Delhi University PDF- 2 Link here |
| India Rankings 2024: University- 3 Link here | NAAC Official Website- 4 Link here |
| DU SOL Student Login- 5 Link here | DU SOL Online Class Schedule- 6 Link here |
| DU SOL PCP Classes- 7 Link here | DU SOL Placement Cell- 8 Link here |
Are you ready to take the next step in your career ?
Frequently Asked Question About DU SOL MBA In Advertising and Branding
Yes, the online MBA program of DU-SOL has been accredited by the UGC-DEB and the AICTE, and hence it is a valid and recognised degree program in India.
The minimum eligibility criteria for this course is that the candidate should be a graduate from a recognised university with a minimum of 50% aggregate marks. Candidates from any stream of education are eligible to apply to the course.
If you have graduated from any other college/university other than DU, then you need to appear for an entrance exam to apply to the online MBA offered by DU-SOL.
The full course fee for a online MBA in Advertising and Brand Management from DU-SOL is INR 95,000. The registration fee and examination fee for the course is charged separately by the university.
No, the MBA program being offered by DU-SOL is an open-online learning (ODL) course and not an online MBA. If you want to pursue a full-time MBA course.
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