15 Best SEO Training Course in Dubai, United Arab Emirates

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SEO Certification Training in Dubai is designed to take your skills to the next level, turning you into a well-rounded SEO expert. You’ll learn all the essential techniques, from technical SEO and research to link building, analytics, and more. This course will equip you with the best practices to excel in every area of SEO.

SEO training is in high demand in Dubai as businesses aim to boost their online visibility. With Dubai growing as a tech and startup hub, SEO skills are becoming increasingly valuable. A lot of SEO training institutes offer industry oriented SEO courses designed to help businesses, marketers, website owners, and bloggers master the latest SEO techniques.

Taught by Industry certified experts, these SEO courses provide practical knowledge for anyone looking to succeed in SEO, whether you’re just starting out or looking to advance your skills.

SEO Certification Course Overview In Dubai

Though SEO can be complex, it’s incredibly rewarding. SEO certification training in Dubai offered by top institutes helps you unlock the full potential of your marketing efforts by combining data, analytics, content, HTML, and technical site optimization into a cohesive strategy.

SEO Course Key Features

• Engage in live, interactive sessions led by expert SEO professionals with real-world experience.
• Master essential SEO tools like Semrush, Ahrefs, and Moz to enhance your skills.
• Gain practical experience through hands-on learning with case studies, assessments, and projects.
• Learn SEO strategies and techniques that are aligned with OMCP (Online Marketing Certified Professional) standards, ensuring you’re up to industry standards.

What Skills Covered In SEO Program Dubai?

Search Engine Optimization	OffPage Optimization
Competitor Analysis	Link Building
Ecommerce SEO	Auditing
SEO tools	OnPage Optimization
Technical SEO	User Experience
Voice Search Optimization	Conversion Rate Optimization
Trend Analysis

What Are the Benefits of Learning SEO?

• SEO is recognized as a critical advanced digital marketing skill by top industry sources like Smart Insights and cmo.com.
• SEO certification training offered by best SEO training institutes in Dubai is specifically designed to help you thrive in the ever-evolving world of SEO.
• By the end of the course, you’ll have a deep understanding of digital marketing strategies and the knowledge to elevate your career in the field.

Designation	Annual Salary (Source: Glassdoor)
SEO Manager	(Min – $69K, Average – $92K, Max –  $132K)
SEO Specialist	(Min – $50K, Average – $65K, Max –  $104K)
SEO Strategist	(Min – $48K, Average – $66K, Max –  $91K)
SEO Analyst	(Min – $39K, Average – $54K, Max –  $70K)

How Much Does SEO Cost In Dubai?

The cost to learn SEO can vary based on the learning format, provider, and depth of the course.

SEO Course Fees Structure Based on Learning Mode	Description
Online Mode	Self-Paced Courses: Platforms like Udemy or Coursera offer SEO courses ranging from AED 200 to AED 1,500. Prices can vary based on the course length and depth. Professional Certification Courses: More Industry-based SEO certification programs, such as those from Simplilearn or HubSpot, typically cost between AED 1,500 and AED 4,500.
Bootcamps and Workshops	In-Person Bootcamps: Intensive workshops lasting a few days can range from AED 2,000 to AED 5,000. These often provide hands-on experience and networking opportunities. Local Workshops: Some local institutions may offer shorter workshops for AED 500 to AED 2,000.
Mentorship and Coaching	Hiring a mentor or coach can range from AED 1,000 to AED 5,000 per month, depending on the mentor’s experience and the level of personalized guidance offered.
University Programs	Some universities offer SEO or digital marketing specialisation programs, which can range from AED 5,000 to AED 20,000 for a semester or certificate program.

15 Best SEO Courses in Dubai, United Arab Emirates

Below is an overview of the best-listed SEO courses in Dubai. 

SEO Institute	SEO Fees Comparison (High to Low)
Digital Almighty led SEO Course In Dubai	AED 1281.87
Simplilearn led SEO Training Course In Dubai, UAE	AED 1014.88/-
The Knowledge Academy led SEO Professional Course In Dubai	AED 973.34
IIM SKILLS led Advanced SEO Course In Dubai	AED 720.11/-
Digital Vidya led SEO Workshop Dubai	AED 575.13 + tax
IIDE led SEO Classes in Dubai	AED 306.35+ Taxes
Alpha Academy led SEO Certification Dubai	AED 91.86
Digital SEO Land led SEO Training Dubai	Not Available
SEO International led SEO Professional Course In Dubai	Not Available
Learners Point Academy led SEO Workshop Dubai	Not Available
British Columbia International Academy led SEO Classes in Dubai	Not Available
Bright Future led SEO Professional Course In Dubai	Not Available
Edoxi Training Institute led SEO Online Course Dubai	Not Available
Pankaj Kumar SEO led SEO Online Course Dubai	Not Available
Leads Dubai led SEO Online Course Dubai	Not Available

1. Digital Almighty led SEO Course In Dubai

Digital Almighty offers specialized training programs in Digital Marketing and Graphic Designing, catering to both corporate professionals and individual learners. As a Google-certified partner in Dubai, the institute provides SEO courses with certifications from leading platforms like Google, Facebook, and HubSpot.

Their certified SEO course Dubai  is designed for a wide range of learners, including business owners, marketers, bloggers, and beginners, ensuring comprehensive SEO knowledge for all skill levels. The course details are as follows:

• Course: SEO Training Course
• Duration: Not available
• Fee: AED 1281.87

Syllabus:

1. Intro
2. On page
3. Off-page
4. Tools
5. Audit
6. Analysis
7. Traffic
8. Rankings
9. Link Building
10. Article Submission

Designed by industry experts, Digital Almighty’s SEO course introduces students to the latest tools and strategies, covering keyword research, SEO best practices, target audience analysis, Google Analytics, WebMaster tools, SEO reporting, Google updates, and video optimization.

Students engage in hands-on learning through live online sessions. After the course, you’ll have unlimited access to resources, career mentoring, and placement support. Upon completion, you’ll receive a globally recognized certification. Perfect for Dubai professionals looking to boost their SEO skills.

2. Simplilearn led SEO Training Course In Dubai, UAE

Simplilearn is a global leader in certification training and online bootcamps, offering programs tailored to the needs of both organizations and individuals. They provide in-depth online courses in Cyber Security, Project Management, Cloud Computing, Data Science, Digital Marketing, and more.

Through their award-winning bootcamps and partnerships with top universities, Simplilearn equips students with the practical, work-ready skills needed in today’s industries, making it a great option for Dubai professionals looking to advance their careers. The following are the course details of the advanced SEO course in Dubai by Simplilearn:

• Course name: Search Engine Optimisation Training
• Duration: Not Available
• Fee: AED 1014.88/-

Syllabus:

1. Course Introduction
2. SEO Introduction
3. How Search Engine Works
4. Types of SEO
5. Keyword Research & Competitive Intelligence
6. On-page Optimisation
7. Off-page Optimisation
8. Duplicate Content
9. Design & Architecture
10. Local SEO
11. Algorithm Updates & SEO Changes
12. Integrating SEO with Other Disciplines
13. SEO Tools
14. Building Successful Career in SEO
15. Quiz
16. Advanced Search Engine Optimization
17. Advanced Content Marketing
18. Advanced Web Analytics

Simplilearn’s SEO training in Dubai offers hands-on experience with five key projects, including SEO planning, keyword research, marketing strategies, website audits, and link building. It’s ideal for digital marketing professionals, content writers, managers, sales professionals, graduates, and entrepreneurs.

Students get 90-day flexible access to course materials, mastering skills like SEO, content marketing, web analytics, and website optimization. The program also includes live online classes, Google tools, and real-world projects, making it a great choice for Dubai learners looking to upskill.

3. The Knowledge Academy led SEO Professional Course In Dubai

The Knowledge Academy, a globally recognized training provider, offers an SEO course in Dubai with flexible learning options: online instructor-led, self-paced, classroom, and onsite training. Ideal for busy professionals, the self-paced option provides case studies, exercises, personal tools, and 24/7 support. The following are the course details of the online self-paced SEO training:

• Course: SEO Training Course
• Duration: 8 hours
• Fee: AED 973.34 for 6-month access and AED 1950.35 for 1-year access

Syllabus:

1. Introduction to SEO
2. Importance of SEO
3. Search Engines
4. Finding the Correct Keywords
5. SEO Copywriting
6. Onsite Optimisation
7. Offsite SEO Techniques
8. Building Links
9. Social Media
10. Mobile SEO

Upon purchase, you get immediate 90-day access to course materials, with extensions available on request. The program concludes with a course completion certificate, making it perfect for those in Dubai looking to enhance their SEO expertise.

4. IIM SKILLS led Advanced SEO Course In Dubai

IIM SKILLS, a globally recognized institute, offers affordable online certification programs led by industry experts. Ranked highly by top education blogs, they provide courses in content writing, digital marketing, SEO, and more. Their SEO course covers on-page, off-page, and technical SEO, keyword research, competitor analysis, backlink building, and SEO audits. The following are the course details of the advanced SEO course by IIM SKILLS.

• Course: Advanced SEO Course
• Duration: 16 hours
• Fee: AED 720.11/-

Syllabus:

1. Introduction to SEO
2. Setting Up Right Niche
3. On-Page SEO
4. Off-Page SEO
5. Technical SEO
6. Search Console
7. Google Analytics
8. Reporting in SEO
9. Bonus Module

The program also prepares you for a freelance SEO career with client onboarding training. It includes an 8-week paid internship, practical assignments, weekly assessments, and full placement support, making it a great choice for Dubai learners seeking hands-on SEO expertise.

5. Digital Vidya led SEO Workshop Dubai

Digital Vidya, a leading training institute in Asia, specializes in providing modern skills for organizations and individuals. Partnering with major names like Google, Microsoft India, Facebook, and LinkedIn, they began with Social Media workshops and expanded to a full Digital Marketing Certificate course in 2024. The following are the course details of the SEO training program by Digital Vidya:

• Course: SEO Certification Course
• Duration: over twelve hours
• Fee: AED 575.13 + tax

Syllabus:

1. History of Search & Introduction to SEO
2. On-Page Best Practices
3. Keyword Research & Competitive Analysis
4. SEO Friendly Design & Architecture
5. Technical Website Optimization
6. Link-Building
7. Social, Local, Mobile SEO Strategies
8. SEO Site Audit
9. Algorithm Updates
10. SEO Tracking
11. The Future of SEO
12. SEO Career Paths

Today, Digital Vidya also offers cutting-edge training in areas like Data Science, Analytics, and Cybersecurity, making it a top choice for Dubai professionals looking to upgrade their skills in advanced technologies.

6. IIDE led SEO Classes in Dubai

IIDE, one of Asia’s most trusted digital marketing training institutes, offers a short SEO certification program designed to boost your career. The course includes 30-day access to video lectures and live online sessions, along with practice tests and assignments for hands-on learning. The course details are as follows:

• Course: Online SEO Course
• Duration: 14 Hours
• Fee: AED 306.35+ Taxes

Syllabus:

1. Laying the groundwork for online SEO Training
2. Keyword Research
3. On-Page SEO Tutorial
4. Google-proofing your website
5. Off-Page SEO Tutorials
6. Google Search Console
7. Blackhat Techniques

Explaining the technical and non-technical aspects of SEO very efficiently with the help of animation is a unique feature of this short certification course. The tools you will master as a part of this program are:

• Google Search Console
• Google Keyword Planner
• Keywords Everywhere
• Ubersuggest
• RankMath
• Yoast
• Google Page Speed
• Google Mobile-Friendly Test
• Moz

With personalized programs and a fun approach to learning, IIDE is an excellent option for Dubai professionals looking to enhance their SEO skills in a flexible, engaging format.

7. Alpha Academy led SEO Certification Dubai

Alpha Academy is a top online learning platform offering a variety of courses for upskilling and reskilling. Students benefit from a CV builder tool and a free CV review service. Upon completing a course, you receive a certificate in both digital and hard copy formats. With a one-time payment for the course and final exam, students get 12 months of access to course materials, allowing flexible, self-paced study. The following are the course details of the Diploma in SEO by Alpla Academy:

• Course: Level Three Diploma SEO & Digital Marketing
• Duration: 2 Days, 15 Hours
• Fee: AED 91.86

Syllabus:

1. SEO Basics
2. SEO Techniques
3. Digital Marketing
4. Email Marketing
5. Facebook Marketing Basics
6. Twitter Marketing
7. Pinterest Social Marketing
8. Google Adwords
9. Blogging
10. Recommended Reading
11. Mock Exam
12. Final Exam

The platform also provides 24/7 support and the option to purchase an accredited certificate after completion, making it ideal for Dubai learners seeking flexibility and career advancement.

8. Digital SEO Land led SEO Training Dubai

Digital SEO Land, founded by Kolkata-based SEO expert Rintu Biswas, offers personalized SEO training in Dubai. While not a traditional training institute, Rintu specializes in SEO, blogging, and YouTube marketing, focusing exclusively on Whitehat SEO techniques. The course details of the SEO course which he offers are as follows:

• Course: SEO Course in Dubai
• Duration: Not Available
• Fee: Not Available

Syllabus:

1. Introduction
2. On-Page SEO Training
3. Voice Search SEO Training
4. Local SEO Training
5. Google Algorithm Updates
6. Off-Page SEO Training
7. A Few SEO Tool & Their Features

Recognized by Yahoo.com as one of the top eight international SEO experts, Rintu is dedicated to helping Dubai professionals enhance their digital marketing skills through tailored coaching.

9. SEO International led SEO Professional Course In Dubai

SEO International, a Google Partner, has been providing online marketing consulting and training across the UAE, GCC, India, and Pakistan since 1999. Specializing in Internet Marketing, SEO, Google AdWords, Social Media Marketing, and PPC advertising, they offer targeted training for business and marketing executives. Their short SEO training program equips you with best practices and strategies to improve your website’s ranking naturally. The following are the course details:

• Course: Search Engine Optimization Course
• Duration: One day
• Fee: Not Available

Syllabus:

1. Introduction to SEO
2. Keyword Research
3. On-site SEO Best Practices
4. Off-site SEO Best Practices

Suitable for entrepreneurs, freelance SEO specialists, and students, the hands-on course covers keyword analysis, backlink building, content optimization, and competitor strategies, ensuring practical skills for the Dubai market. 

10. Learners Point Academy led SEO Workshop Dubai

Learners Point Academy in Dubai offers a wide range of courses in Finance, Technology, HR, Marketing, Management, Logistics, ERP, and Leadership, all designed by industry experts to provide standardized expertise. Their SEO course teaches you the fundamentals of Search Engine Optimization, focusing on website optimization for better rankings and increased traffic.

You can choose from various learning formats, including classroom instruction, one-on-one training, or live online sessions. The program includes hands-on practice with keyword optimization, case studies, and assignments, ensuring you meet industry needs. The following are the course details:

• Course: Search Engine Optimization Training
• Duration: Not Available
• Fee: Not Available

Syllabus:

1. Basics of Search Engine
2. The Long Tail Search
3. Ranking Factors
4. Off-Page Optimization
5. Preparing Status Reports
6. Mobile, Local, and Vertical SEO
7. What is SEO?
8. Importance of Keywords
9. External Ranking Factors
10. Social Media Optimization
11. Penalties
12. Tracking Results

By the end of the course, you’ll have a solid foundation in SEO, with skills to track results, analyze competitors, and optimize content effectively. You’ll also learn to build and manage an SEO team with clear roles. Completing the program earns you a certificate featuring the official Learners Point Academy logo, setting you on the path to enhancing your digital presence and reaching your target audience.

11. British Columbia International Academy led SEO Classes in Dubai

British Columbia International Academy (BCIA) is a premier training hub in Dubai for Accounting and Finance graduates looking to enhance their skills to meet industry standards. With a vision of providing world-class professional services, BCIA employs certified and experienced bilingual trainers who use modern methodologies to ensure effective learning. The following are the course details of the SEO course by British Columbia International Academy.

• Course: SEO and Digital Marketing Training
• Duration: 20 hours
• Fee: Not Available

Syllabus:

1. SEO
2. Off-page & On-page Optimization
3. Google AdWords
4. Display Advertising
5. Research for Optimization
6. Email Marketing
7. Content Marketing
8. Goal Setting for Content Building
9. Social & Link Building
10. Analysis of Result and Follow Up Reporting
11. Reporting & Analytics
12. Social Media Marketing
13. Facebook Marketing(Paid/Facebook messenger ads)
14. Instagram
15. LinkedIn
16. Twitter

Their SEO and Digital Marketing Certification is recognized throughout the Middle East, offering hands-on training through live projects and assignments. You’ll gain in-depth knowledge of Web Analytics, AdWords, SEO, and Social Media Marketing. After the course, BCIA provides valuable post-training support, including career guidance, resume building, and mock interviews, helping you advance in your career.

12. Bright Future led SEO Professional Course In Dubai

Bright Future, in partnership with the British Council, offers top-notch SEO training in Dubai with a mix of experienced and young trainers. Their program equips students with the skills to enhance website performance and make them search engine friendly. With a strong emphasis on hands-on learning, students can practice their SEO skills and project management techniques. The following are the course details:

• Course: SEO Specialist Training Program
• Duration: Not available
• Fee: Not available

Syllabus:

1. Introduction to Seo
2. Research
3. Planning
4. Search Engine Optimisation Tools
5. Search Engine Optimisation Problems
6. On-site Search Engine Optimisation
7. Off-site Search Engine Optimisation

This course is perfect for complete beginners as well as those with prior knowledge of HTML code editing, making it accessible for everyone looking to boost their digital skills.

13. Edoxi Training Institute led SEO Online Course Dubai

Edoxi Training Institute is dedicated to advancing professional education in the Middle East, offering world-class training to help individuals revolutionize their careers. Their SEO program covers essential off-page optimization techniques, teaching you how to research article titles, create and submit articles, engage in blog commenting, and register on social media optimization (SMO) portals. The following is the course details of the SEO course in Dubai by Edoxi:

• Course: SEO Specialist Training
• Duration: Not available
• Fee: Not available

Syllabus:

• SEO Strategy Development
• The Business Impact of SEO
• SEO Basic Concepts
• Keyword Research
• On-Page Optimization
• Off-Page Optimization
• Website Management and Optimization
• Identify and Remove Duplicate Content
• URL’s Management
• Google Webmaster Tools
• Best Linking Practices
• Organize Content and URL Structure
• Information Architecture Planning
• Creating Robots file
• Initial Ranking analysis
• RSS Feed Generation
• Blog commenting
• Press Release Creation
• Conversion Optimization
• SEO Site Audit

The SEO Specialist Training by Edoxi training institute discusses Onpage and off-page optimization in detail. The on-page optimization topics which the course program discusses are:

• Keyword research
• Keyword finalization
• Competitor analysis
• URL analysis
• Site structure check
• Checking keyword density
• XML sitemap creation
• Google Webmaster Tools accounts setup & registration
• Fetch as Google
• Mobile phone compatibility
• Broken link check
• 404 error
• Orphaned pages
• Crawling and indexing
• Meta tag implementation
• On-page optimization
• Creation of new content pages

Additionally, you’ll learn to create and optimize videos, equipping you with the skills needed to enhance your digital presence and impact in the industry.

14. Pankaj Kumar SEO led SEO Online Course Dubai

Pankaj Kumar SEO offers one of the top SEO courses in Dubai for students eager to master search engine optimization. Their comprehensive training program covers the latest SEO techniques to enhance website rankings and drive traffic. The following is the course details of the SEO course in Dubai by Pankaj Kumar SEO:

• Course: SEO Specialist Training
• Duration: Not available
• Fee: Not available

Syllabus:

•  Generating more relevant website traffic
•  Building brand awareness
•  Staying ahead of competition
•  Increasing leads and sales
•  Improving user experience
•  Connecting with audiences

15. Leads Dubai led SEO Online Course Dubai

Leads Dubai is a top provider of SEO training in the city, offering a range of courses from basic to advanced levels to enhance your search engine optimization skills. Whether you’re a beginner or looking to deepen your knowledge, their modules cover essential topics like backlinking, link building, and SEO project management. The following is the course details of the SEO course in Dubai by Leads Dubai:

• Course: SEO Specialist Training
• Duration: Not available
• Fee: Not available

Syllabus: 

• SEO Basics
• Keyword Selection
• Page Optimisation
• Link Building
• Google Search Console
• Structuring Websites
• Technology Optimisation
• Google Analytics
• Analyzing Competitor Websites
• SEO Project Management

With various training options available, Leads Dubai caters to all levels of experience, helping you effectively rank your website higher on Google.

SEO Courses In Other City

Top 10 SEO Courses In Chennai	Top 10 SEO Courses In Delhi
Top 10 SEO Courses Bangalore	Top 10 SEO Courses Hyderabad
Top 10 SEO Courses In Kolkata	Top 10 SEO Courses In Ahmedabad

What Are the SEO Training Options In Dubai?

online Bootcamp – Live, online classroom training by top instructors and practitioners

Offline- It depends on the institute; once the batch starts, you will attend on-campus classes.

Corporate Training – Upskill or reskill your teams – Flexible pricing & billing options, Private cohorts available, Training progress dashboards, Skills assessment & benchmarking, Platform integration capabilities, Dedicated customer success manager

What Is the Qualification for Learning SEO?

Eligibility: Across all industries, professionals will benefit from this SEO certification training in Dubai, including marketing managers, content writers, sales and marketing professionals, entrepreneurs, business owners, and communications, business, and engineering graduates.

Pre-requisites: Because there are no prerequisites for this SEO certification course in Dubai, any professional who wants to upskill in SEO can enroll.

SEO Training Course Curriculum

Course Introduction	Introduction to SEO
On-Page and Off-Page SEO	Technical SEO
Link Building and Link Marketing	Connecting E-Commerce
Obstacles in SEO	Sitemaps
The Future of SEO	Practice Project

Tool Covered

Google Analytics	Google Search Console
Semrush	Ahrefs
Moz Pro	SE Ranking
Screaming Frog	Ubersuggest
Yoast SEO	Surfer SEO

SEO Project and Case Study

• SEO strategy for eCommerce Website- A 70% increase in organic traffic and a 30% rise in online sales over six months
• Local Business Optimization – Improved local search rankings and a 70% increase in foot traffic over three months, along with a 80% growth in reservations through organic searches.
• Recovering from a Google Penalty – The penalty was lifted in four months, resulting in a gradual recovery in traffic and a 60% increase in organic search visibility over six months.

SEO Exam & Certification

How can I get certified in advanced SEO training in Dubai?

To earn your advanced SEO certification, you’ll need to:

• Complete at least 85% of the online self-learning (OSL) course.
• Attend all sessions in one live virtual batch.
• Finish the projects assigned by the institutes—three related to Advanced SEO, one in Advanced Content Marketing, and another in Advanced Web Analytics.
• Pass a simulation test with a minimum score of 75%.

What steps do I follow to earn the advanced SEO certificate in Dubai?

Once you meet all the program requirements, including course completion and project submissions, you will be awarded the advanced SEO certificate.

Are there any prerequisites for the SEO certification training in Dubai?

No strict prerequisites are required, but a basic understanding of HTML, Internet usage, and Microsoft Office is recommended for a smoother learning experience.

Do they offer practice tests as part of the SEO certification training in Dubai?

Yes, you will have access to one practice test as part of the course to help you prepare for the final certification exam. This test ensures you’re well-prepared for success!

Why Online Bootcamp SEO Course?

Skills for Real Career Growth: Industry based curriculum is designed in collaboration with industry professionals and academic experts. This ensures you acquire job-ready skills that are highly valued in the marketplace.

Learn from Industry Experts: Gain insights from leading practitioners who are actively working in the field. They bring the latest best practices and relevant case studies to your learning experience, ensuring that you stay up-to-date and informed. Plus, sessions are scheduled to fit seamlessly into your work life.

Hands-On Experience with Real-World Problems: Engage in capstone projects that utilize real-world datasets. Institutes’’ virtual labs provide hands-on learning opportunities, allowing you to apply your knowledge to practical challenges and develop solutions in a supportive environment.

Continuous Support and Guidance: Enjoy 24/7 learning support from mentors and connect with a community of like-minded peers. This structured guidance ensures that your learning journey is uninterrupted, allowing you to resolve any conceptual doubts and enhance your understanding at your own pace.

Conclusion

While self-learning SEO is possible, enrolling in a reputable certification course with a structured curriculum is highly recommended. A well-designed course will help you master the fundamentals quickly and efficiently, allowing you to adapt to the ever-changing algorithms of search engines. The SEO courses in Dubai mentioned above offer various delivery formats to meet diverse needs. Take advantage of these opportunities to upskill yourself, reach new customers, or kickstart a rewarding career in SEO.

SEO Certification Course In Dubai FAQs

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